[Creative logic]

Ever thought why you aren't successful? Is success that important to you? Everyone deserves a shine under the sun at some point in their lives, including you. Shine comes after a good grinding and some form of support.

The challenge of today is the pandemic, a killer of opportunity, success and plans, yet on the other side the presenter of same. Difference here is the industry you're in or wanting to venture into. The thinking is now of being creating a balancing act between loss of opportunity and gain of opportunity. How you suffice for the losses realized a gear change left only for your creative thinking in that the game of business today rested in that side. Thinkers are the survivors and winners of this crucial times.

I once read a piece about the importance of creatives in the economic landscape, something a lot of you don't see. The piece also touched on the issue of failure by both the business community and the public sector to recognize that missed opportunity of creativity to grow our economy. This going to show now how we so need that creativity in how some still think, act and attend to the needs of the situation of today. He said this during a profile after exiting Nigerian market due to failure. He listened to only legal and financial heads, leaving behind creatives only to realize very late how he needed them before even entering the market.

The old businessman also uttered something significant, the issue of ZAR in failing to be sellable. Said the undermining of creative industries practitioners is one of the reasons South Africa will keep stepping back while others are stepping forth like Nigeria. It's a common practice for creatives to use psychology before anything when dealing with problems and opportunities, and that's exactly what our economy lacks, creative thinkers for creative solutions that'll peddle us to the right direction.

In conclusion: truth be shared and known that in order for any country's citizens to achieve success, its fiscal policy should be enabling them to be. It's not foreign to us, we need a logical thinking government. Another thing is the role of each sector in that economy to be viewed and treated as equally important as the rest. Picking and choosing other sectors over others a first step towards failure.

So, even if you can push with your dream and aspirations, failure by your government to level the playing fields will leave you with no success. Success of any economy lies in its own successes first. It's time our leaders stop being garrulous and do what's right for our economy to thrive...dp

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