[The untold truths]

To every success lies a story of difficulties behind, a social distaste that's to remain untold coz none wants to hear it" [1]. Success is beautiful and desirable, but the truth to it not sweet to dreams. Sad is that with the stories of many successful people, left untold. Some who're brave enough to tell theirs facing ridicule that they're trying so hard to discourage others. So, what's to happen?

The story of your struggle should be told, yes, but in a way that'll make it command attention. Your struggle needs to be part of your brand story. Take that negative the public despise and repackage it in a way that'll be commercial and beautiful. It doesn't matter the hardships you've had in your journey, tell it in a creative manner that'll compel a following and obligation to the recipient sans them reasoning against it.

You know that your success story is a big representative of truths, but do work its narrative as a transitive thrust of hardships you've encountered. I wrote this article post our brand story exercise that we were working on with my team at our new unit, ddwebbVoice, our UCCaaS. The concept had put us through enough to an extent that we almost lost all hope in the realization of the concept due to plurality of negativity that we encountered in its story in the pitch to an array of prospects for its financing, until we bounced into its solution to finance via a link to one of our existing partners, who fell instantly in love with the story and helped us to together formulate a nice compelling proposition to our targets.

In conclusion: do come with your brand story, but, let it not be a fable, and if be, not entirely. With ours, I'm glad we were lucky to be able to creatively transform a non-attraction into one authentic offence that's infested with honest integration of reality. The same can be a case possible with yours if be patient and persistent in your untold truths to be tellable as a selling point to an investor. I believe in your story and if worked on can be turned into a unique selling angle. It's your truth, it won't be hard to tell in sell, so, just go ahead and give us that, your untold truth...dp

[1] by KgeleLeso